Professional Summary
A Social Psychology PhD, I am the Director of Business Research for Market Intelligence Group. For UC"s Marketing Department, I teach evening sections of Consumer Behavior and Marketing Metrics.
Education
Ph D: Indiana University Bloomington, IN, 1996 (Social Psychology)
BS: University of Dayton Dayton, Ohio, 1988 (Psychology)
Research and Practice Interests
The impact of attitudes upon behavior. The development and change of attitudes.
Positions and Work Experience
02-15-2006 - Director of Business Research, Oversee and conduct research for businesses, including statistical analytics, testing, modeling, data mining, consulting and focus group moderating., Market Intelligence Group,
Publications
Other Publications
Schuette, Robert; Fazio, Russell H (1995. ) Attitude Accessibility and Motivation as Determinants of Biased Processing: A test of the MODE Model .21 , Personality and Social Psychology Bulletin
Additional Publications
Honors and Awards
04-1989 3 Year Graduate Research Fellowship During Graduate School, I was awarded a prestigious National Science Foundation 3 Year Graduate Research Fellowship. Level:National Type:Scholarship/Research
Professional Affiliation
05-1990 -05-1999: Regional division of American Psychological Association. Organizes annual conferences for members. Midwestern Psychological Association, Regional
Courses Taught
CONSUMER BEHAVIOR
CONSUMER BEHAVIOR
CONSUMERBEHAVIOR
CONSUMER BEHAVIOR
CONSUMER BEHAVIOR
Consumer Behavior
Consumer Behavior
Consumer Behavior
CONSUMER BEHAVIOR
CONSUMER BEHAVIOR
Consumer Behavior
Consumer Behavior
Buyer Behavior
Buyer Behavior
Consumer & Institutional Purchasing Behavior
Buyer Behavior
Buyer Behavior
Marketing Metrics
Marketing Metrics
Contact Information
106 Carl H. Lindner Hall
Phone: 513-271-1244
Fax: 513-556-0979
Robert.Schuette@uc.edu